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NetFillip

TAKA Jewellery, Singapore

The Company

TAKA Jewellery, founded and established in Singapore in 2001, has a strong presence with 18 outlets and is a part of the Singapore Exchange (SGX) Catalist-listed TLV Holdings Limited. They offer jewelry ranging from classic solitaires to coloured gemstones and designer statement pieces. The brand also has launched its 916/999 Gold collection at competitive prices, assuring to provide value for money jewelry to customers. TAKA Jewellery is also an active participant in the international wholesale market and participates actively in global exhibitions and fairs.

The Ask

TAKA Jewellery believed when purveying their jewelry, the website must be as beautiful as their jewelry. NetFillipians had to build a new website from scratch using WordPress instead of revamping the existing one. We had to develop a tableau jewelry website that invites potential customers to take a peek at TAKA’s jewelry, upcoming exhibitions, promotions, news and more. The site also had to be responsive in order to cater mobile audience.

The Approach

Since WordPress is stable, sustainable, flexible, and scalable, NetFillipians decide it is apt to build the jewelry website using WordPress CMS

Build a responsive jewelry website using WordPress in order to make it accessible on different screen sizes and operating platforms

The jewelry website design had to be modern, clean and organized for easy navigation

Customization of WordPress that makes it easy to add jewelry details

AngularJS based Jewellery page to quick sort and filter jewelry products

Since TAKA has 18 outlets, integrate a Store Locator feature to browse the locations of different stores

A pop-up banner at the home page to feature the latest promotions

Add an event calendar to list all the upcoming events

Facebook photo gallery integration to add a slider of pictures to the jewelry website

Technology we used for
Crafting the Solution

  • Application Framework: WordPress 4.3
  • Front End: HTML5, CSS3, jQuery, JavaScript
  • Database: MySQL
  • Language of Development: PHP
  • Content Delivery Network: BootstrapCDN

The Benefit

The new WordPress jewelry website plays an important role in their digital strategy. The responsiveness of the site delivers rich user experience. Another huge benefit is the ease of managing their content, jewelry products and details, upcoming events and promotions. Adding new content and modifying the existing one is simple, intuitive, and straightforward with the help of WordPress CMS. Social Media Integration helps the brand to grow their audience.

Click here to know more about our Jewelry E-Commerce development services.

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